NFPA and LEGOLAND® Florida Resort join forces on Firefighter Fridays

Family fun and incentives kick off Oct. 14

Legoland FloridaOctober 12, 2016 – The National Fire Protection Association (NFPA) and LEGOLAND® Florida Resort are hosting a Firefighter Fridays campaign throughout the month of October at the popular Winter Haven, Fla. theme park. Collaborating with Polk County firefighters, NFPA and LEGOLAND Florida Resort will promote this year’s Fire Prevention Week theme, “Don’t Wait – Check the Date! Replace Smoke Alarms Every 10 Years” onsite and during outreach to LEGOLAND Florida Resort followers. Fire Prevention Week, the oldest public health campaign on record, is going on right now, Oct. 9-15.

Families visiting the Florida destination on Friday, Oct. 14 will enjoy a day full of fun activities and firefighter engagement including trivia, a passport contest, and a spirited competition at Rescue Academy, a hands-on attraction sponsored by NFPA. The Winter Haven Fire Department will bring a fire truck and children can try on uniforms. In addition, first responders will receive a 10 percent discount at Firehouse Ice Cream in the theme park’s LEGO® City area. Every Friday throughout the rest of the month, Polk County firefighters will staff a booth inside the park and provide giveaways.

“LEGOLAND Florida Resort supports NFPA’s public education efforts and shares our respect for first responders,” said Lorraine Carli, NFPA’s vice president of Outreach and Advocacy. “Our year-round collaboration with LEGOLAND allows us to extend the reach of NFPA’s fire safety messaging to families in a fun, interactive way. We applaud the Firefighter Fridays outreach taking place at LEGOLAND Florida Resort throughout October.”

“We’re thrilled to partner with a respected organization like NFPA on fire prevention advocacy,” said Adrian Jones, general manager of LEGOLAND Florida Resort. “Each year we look forward to celebrating our first responders and fire prevention with a month full of family engagement activities.”

NFPA and LEGOLAND Florida Resort forged a public education partnership in 2012. As the official fire safety partner of LEGOLAND Florida Resort and LEGOLAND California Resort, key NFPA fire safety messages are incorporated into park activities and promoted via high-profile signage throughout the Winter Haven, Fla. and Carlsbad, Calif. parks.

About LEGOLAND® Florida Resort
Located in Winter Haven, just 45 minutes from Orlando and Tampa, LEGOLAND Florida Resort is a multi-day vacation destination built for kids 2-12 years old and includes an interactive, 150-acre theme park with more than 50 rides, shows and attractions, a world-famous botanical garden and the 5-acre LEGOLAND Water Park. LEGOLAND Hotel, located just steps from the theme park entrance, features 152 rooms and suites, each with its own LEGO® theme and some with beautiful views of nearby Lake Eloise. For more information, visit

About Fire Prevention Week
NFPA has been the official sponsor of Fire Prevention Week since 1922. According to the National Archives and Records Administration's Library Information Center, Fire Prevention Week is the longest running public health and safety observance on record. The president of the United States has signed a proclamation declaring a national observance during that week every year since 1925. Visit for more safety information.

About the National Fire Protection Association (NFPA)
Founded in 1896, NFPA is a global, nonprofit organization devoted to eliminating death, injury, property and economic loss due to fire, electrical and related hazards. The association delivers information and knowledge through more than 300 consensus codes and standards, research, training, education, outreach and advocacy; and by partnering with others who share an interest in furthering the NFPA mission. For more information visit All NFPA codes and standards can be viewed online for free at

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Contact: Lorraine Carli, Public Affairs Office: +1 617 984-7275